Shrimp in cinnamon toast crunch7/5/2023 General Mills, who makes the cereal says it’s. "An accumulation of the cinnamon sugar," you say? People with, uh, eyes called bullshit: “Yo that’s shrimp CT CRUNCH!” tweeted actor, weed purveyor, and legendary Ted Cruz dragger Seth Rogen. A photographer circulating on Twitter appeared to show shrimp tails that one user claims had made their way into a box of Cinnamon Toast Crunch. “We assure you that there's no possibility of cross contamination with shrimp.” Cinnamon Toast Crunch has now issued a statement saying the shrimp incident (shrimpcident) did not occur at its facilities, and it must have been an issue of tampering. “After further investigation with our team that closely examined the image, it appears to be an accumulation of the cinnamon sugar that sometimes can occur when ingredients aren't thoroughly blended,” the cereal tweeted. Cinnamon Toast Crunch under fire for response to claims of shrimp tails found in cereal Updated: Mar. This March the Internet was in a frenzy over the possibility of Cinnamon Toast Crunch boxes containing crispy shrimp tails. It is the only explanation for the type of contaminants and the repaired state of the bag. But the contaminated cereal probably wouldn’t have snowballed into a viral gross-out internet saga had the Cinnamon Toast Crunch brand not tried to gaslight Jensen. So while the Cinnamon Toast Crunch response on Twitter is totally unacceptable, this is almost certainly not a factory issue and happened at the retail level. The notion of prawn husks somehow making it onto the production line at a General Mills factory is troubling. (“This is not a bit,” he clarified in his original horrified post.) “I’m genuinely nervous I will never eat (or sleep) again without answers,” writer and comedian Jensen Karp tweeted. The panicked souls at Cinnamon Toast Crunch try to do damage control but make everything worse by claiming these shrimp tails are an 'accumulation' of 'sugar.' Jensen is, understandably, not. Here’s why: a Los Angeles man says he found sugar-encrusted shrimp tails in his cereal and posted pictures on Twitter, pleading with the cereal-maker for an explanation. I’ve gone down the disgusting rabbit hole for you, dear readers, and as a result, I will never ever consume Cinnamon Toast Crunch again. Jensen Karp said he found shrimp tails inside a box of Cinnamon Toast Crunch, leading General Mills, which owns the cereal brand, to announce an investigation. Fair warning: this absolutely cursed story of allegedly contaminated cereal is going to make you queasy.
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